Abasty.com — B2C Dropshipping eCommerce Platform
Web platform dedicated to the sale of technological products, built under a dropshipping model.
Key points:
Own B2C e-commerce project, specialized in technological products (hardware, accessories, etc.).
Direct API integration with supplier inventory: automated product import and real-time stock control.
Dynamic system for calculating costs, prices, and margins, for managing price fluctuations and supplier offers.
Multi-level catalog management with advanced categories and smart search filters.
Flexible sales processes: gateway enabled for card payments, transfers, and cash on delivery.
Customer acquisition and promotion through digital marketing campaigns on Facebook Ads and Meta Business Ads Manager, including segmentation, campaigns, and retargeting.
Active catalog, recurring sales with existing customers; platform currently paused, awaiting further changes, with no recent ad campaign activations, but ready to be reactivated when the time is right.
